Marketing Monday: eCommerce WordPress Website Design Tips For Restaurants & Boutiques

WooCommerce works with so many WordPress themes, it’s likely you won’t have any problem getting it set up and going, if you have a working knowledge of your own website.

With WooCommerce, you can:

• set up your Menu Categories, like Pizza, Burgers, Breakfast
• add individual menu items, like Pepperoni Pizza
• fill out a description
• put it in its Category, like Pizza
• add tags if it’s gluten-free or anything like that
• add an image

If the menu item has no variations, you’ll be done, but if it is variable, such as different sizes, optional add-on toppings, you’ll want to set up the customization options, or possibly buy the WooCommerce Product Add-Ons plugin if it’s a lot of options.

• enter the price
• create an order form using the WooCommerce Product Table plugin which is an additional purchase
• restrict your delivery or order area by zipcode using the WooCommerce Delivery Area Pro plugin which is an additional purchase
• restrict your ordering hours with the WooCommerce Opening Hours & Chosen Times plugin which is an additional purchase

Finally, you’ll receive orders via email, but if you want texts, you’ll need to purchase a plugin like WordPress WooCommerce SMS Notifications.

The main WooCommerce plugin is free, but additional plugins to control Add-Ons, the Order Form, Opening times, and SMS all cost extra.

Fill out your product/menu descriptions fully. Of course, many people won’t read them, but if you’re capturing new customers you want them to know exactly what they’re getting, and if they don’t feel confident from the photo and title that the item is what they want, you’ll lose a sale.