These days, search engine marketing is king. Television, radio, newspaper and even roadside billboards have begun to fall by the wayside as Google and other advertising providers have brought the ability to target advertisements down to the individual, to the masses. In fact, the goliath of advertising spending – TV – is set to be […]
Email marketing can be difficult. One of the best ways to make sure that you’re successful at it is to be consistent. You may need help with that, and we’re always available to talk about how we can help you increase your revenue. But besides consistency, what other tips can help make your email marketing […]
Online advertising is growing and growing, and will only continue to grow as more people get online and businesses can’t reach consumers through traditional means. At Cohlab, we work hard to help small, local businesses succeed in their online advertising strategies because we know this is make or break for many local businesses, and will […]
The search engine optimization (SEO) game is always changing. That’s why people hire firms like ours – to keep their website ranking well for the keywords which are important to their industry, among other reasons. At Cohlab, we stay on top of the latest news and developments in the world of SEO so you don’t […]
Search engine marketing is an ever-changing subject with lots of techniques and subjects to learn about. It truly is a full-time job to use it effectively for your business. If you’re tackling SEM on your own, we hope these tips help you succeed. If you’re looking for some extra, help, let us know. We have […]
As many as 88% of consumers, and probably more now, are researching items online and then buying them in a physical store. This is according to a 2013 study by Accenture, and from it and other data we can see that the world between online and offline is blurring in regards to the purchasing process. […]
Search engine optimization (SEO) is necessary if you want any part of your website to rank highly in Google searches. If you’re not on the first page of Google results for the keywords you’ve chosen, you’re nearly invisible to searchers. You may know some of the brighter points about what to do to have good […]
If you don’t have an agency by your side, it can be harder to get the most out of your search engine marketing (SEM) dollars. Whether you’ve done your own SEM in the past, had an agency manage it for you or haven’t tried it yet, as a Certified Google Partner we have a few […]
As a small business, it can be hard to keep up with an ever-changing marketing field. Email marketing and other types can be time intensive. But if you can make the time for them, they can really boost your business. At Cohlab, we help our clients build and sustain email campaigns across multiple industries. If […]
