4 Reasons To Choose Trustdyx For Website Design

Website design is a complex process, and there are many more factors to take into account. As a small business, it can be hard to keep track of it all.

Your small business’ website design isn’t something you want to trust to just any web developer. A firm like ours – with the help of the Trustdyx platform – can help you build a responsive, secure website, so contact us for more information!

4 Reasons To Choose Trustdyx For Website Design

1. Responsive Web Design

When browsing the internet on your phone, you’ve likely searched for a product, clicked on a search result and been taken to a hard to navigate website. It might even take you to the home page instead of the product you were looking for!

These problems arise when a website isn’t designed to be responsive. A Trustdyx website design will make one website which will react to whichever kind of device it is being viewed on rather than build a mobile and a desktop site.

2. SEO Native

A Trustdyx website design is also natively search engine optimized (SEO). Speed is a huge ranking factor in Google searches, as is the organization of your site and how well organized the pages are.

It’s important to be search engine optimized, because the higher you rank in Google searches the more likely people are to flock to your website naturally.

3. Security

All website design firms worth their salt should make sure the sites they build support SSL to encrypt information. This is true not only for credit card and other payment information but also personal information like addresses, phone numbers, emails, etc.

4. Speed

Statistics show that 40% of users will abandon a website which takes more than 3 seconds to load. This is especially true for mobile users.

In order to keep those potential clients on your site you’ll want to optimize it to run as quickly as possible by using the Trustdyx platform. This is not only on the ‘back-end’, but also in the way information, pages and menus are organized and displayed. Trustdyx websites are faster than 94% of websites on the internet.
Be sure to contact us if you’d like more information about fast, secure, natively SEOd Trustdyx websites, or are ready to create or reimagine yours!

4 Traits To Look For In An eCommerce Web Development Firm

Web development is a complex process, and with eCommerce web development there are many more factors to take into account.

Instead of users coming to a website to learn about a service, then calling or emailing for more information or an appointment, an eCommerce site contains the entire sales process, and needs the requisite abilities and security to make sure the transaction goes through smoothly, quickly and safely.

eCommerce web development isn’t something you want to trust to just any web developer. A firm like ours can help you build a responsive, secure eCommerce website, so contact us for more information!

Let’s go over 4 traits you’ll want to look for in an eCommerce web development firm.

4 Traits To Look For In An eCommerce Web Development Firm

1. Responsive Web Designmoney-card-business-credit-card-50987

When browsing the internet on your phone, you’ve likely searched for a product, clicked on a search result and been taken to a hard to navigate website. It might even take you to the home page instead of the product you were looking for!

These problems arise when a website isn’t designed to be responsive. An eCommerce web development firm will make one website which will react to whichever kind of device it is being viewed on rather than build a mobile and a desktop site.

2. Site Optimization

Statistics show that 40% of users will abandon a website which takes more than 3 seconds to load. This is especially true for mobile users, who make up nearly ¼ of all eCommerce sales.

In order to keep those customers on your site you’ll want to optimize it to run as quickly as possible by using an eCommerce web development firm. This is not only on the ‘back-end’, but also in the way information, pages and menus are organized and displayed.

3. Search

It’s important to make sure your eCommerce web development firm knows the importance of having a search function on your website. 30% of visitors to eCommerce sites use the search function to find the products they need.

The firm should also be able to employ ‘faceted search’, where users can sort results by color, size, price, manufacturer, etc.

4. Security

All eCommerce web development firms should make sure the sites they build support SSL to encrypt information. This is true not only for credit card and other payment information but also personal information like addresses, phone numbers, emails, etc.

After internalizing these 4 traits, you’ll be able to find a great eCommerce web development firm to work with. Be sure to contact us if you’d like more information about eCommerce websites, or are ready to create or reimagine yours!

Maintaining WordPress Maintenance Plugin Updates

If your website is managed by a content management system (CMS), the chances are relatively strong that it is WordPress. Furthermore, if you use WordPress for your site, the chances are even stronger that you have various plug-ins to increase the functionality of WordPress. Higher still is the likelihood that if the above is true, you have at least one if not many plug-ins that are missing their latest update. There are many reasons why WordPress maintenance plugin updates are often neglecting. Some go with the “if it ain’t broke, don’t fix it” philosophy. Your plug-ins need updating, but you have not noticed it is causing any issues so why worry? Others believe that updating a plug-in is an invitation to experience issues and site crashes because of compatibility issues. However, the most common reason perhaps is that in the hustle and bustle worrying about your WordPress plug-ins is simply not a priority. For all these reasons, there is one simple reply, “Do It!”

More about WordPress Maintenance Plugin Updates

You may have noticed that on your WordPress Dashboard, at the very top of the screen you will see a notice advising you that updates for your plug-ins and WordPress itself are available. Instead of ignoring those, it is critical that you take the time to update them. After all, the notice does say “please”. WordPress often releases updates, sometimes weekly, and so do your plug-ins. The reasons are many. There may be security issues that a plug-in will correct. Alternatively, there may be added functionality that will make your life easier. Whatever the case may be, updates are necessary and should not be neglected?

Why Updating WordPress Plug-Ins Is Important

Security issues are perhaps the number one reason you want to make sure your plug-ins are up to date.  Take a look at live world wide hacking attempts that are going on now.  Developers who create their plug-ins are often working with the code daily and may find issues with the original version. They may have user feedback that shows people are having issues with it. Either way, if taking the few seconds of time, literally, that it takes to update will save you from a hacked website, it is a no-brainer. Also, because WordPress maintenance plugin updates may improve the speed of your website, plug-in updates are critical from a digital marketing perspective. If your site is slow to load, visitors will head directly to your competition. Also, because WordPress updates regularly, the thousands of available plug-ins may have compatibility issues with the new version. You should always be updating WordPress, and your plug-ins to make sure everything is functioning as it should. If it is not, the worst case scenarios include frustrated visitors, or worse, a site crash.

Still Have Excuses not to Worry About WordPress Maintenance Plugin Updates?

It is understandable. Some people simply aren’t comfortable making any changes without professional guidance. Others may want to simply set it and forget it. Alternatively, they want it updated by someone else to free up their time. Fortunately, there is help available. Cohlab offers WordPress Maintenance and Support Services that not only ensure that your CMS and plug-ins are always up-to-date, but also provides other great services including 24/7 security monitoring, secure offsite backups, and many more. These packages are a great way to make sure your website is in tip-top shape at an affordable price far less than what your valuable time is worth. Check out our packages and let Cohlab take the worry and burden off your shoulders.

Wondering how your digital marketing efforts are doing? Use our complimentary Digital Marketing Scorecard to gain valuable insight on how your website rank compares to others. We are also glad to answer any questions you may have and provide Cohlaborative digital marketing solutions to meet your company’s needs.